< Planning your campaign
   
   
   
   
   
   
   
   
   
   
   
   
   
 
 
   
Business to Business
 

This is an interactive guide that illustrates the promotion tools and advertising media you are likely to need in order to achieve such goals as building sales or attending an exhibition.  It is by no means definitive.

 Pretty much essential
Good to do
Reasonable option
 Build sales
   Brand awareness
   Exhibition/Event
Click the boxes for more information    Networking
Promotion tools  
Contact lists @ @ @ @
Printing @ @ @ @
Mailing services @ @ @ @
Business gifts @ @ @ @
Advertising
Newspapers @ @ @ @
Magazines @ @ @ @
Travel magazines @ @ @ @
Niche trade and business magazines @ @ @ @
Buses @ @ @ @
Taxis @ @ @ @
The Underground @ @ @ @
Railways @ @ @ @
Airports @ @ @ @
Roadside posters @ @ @ @
Retail posters @ @ @ @
Activities posters @ @ @ @
Direct media
Public Libraries @ @ @ @
Schools and Universities @ @ @ @
Ticket advertising @ @ @ @
Hard to reach @ @ @ @
Lifestyle and leisure outlets @ @ @ @
Press releases @ @ @ @

Top